knitting in public

Sophie De Laere.

UIT. Designtalent op Fashionclash (Bilzen) – Het Nieuwsblad

UIT. Designtalent op Fashionclash (Bilzen) – Het Nieuwsblad.

inspirational : reblogged from masonbentleystyle

Maison Bentley Style

October-1947--Women-at-wo-001Working at the rock face of fashion I have realised that very few people actually know how the modern clothing business truly works, particularly in terms of cost..and therefore profit.

Researching a visual to explain things quickly I came across the website of Everlane, who produced the following pictures..

Everlane_IG_1-1

Everlane_IG_2

The aim behind the pictures was to illustrate how consumers are ‘ripped off’ along the chain of events that leads to a designer purchase.  But is it entirely accurate?

From make to wholesaler = 224% margin

From Wholesaler to retailer = 333% margin.

Which are big margins – but the diagram doesn’t explain them – the margins do represent a percentage of the profit but it’s only a percentage not the full whack.  The margins are also required to cover other costs:

Further shipping,  more transport, import duties, administration, design time, development, currency exchange, banking fees, marketing, loss leaders, pattern…

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What Poppy wore (28/05/2013)

new outfit to school...

new outfit to school…

what Poppy wore DSC07523

... and consistently refusing to lose the thumb.

… and consistently refusing to lose the thumb.

New addition to my shop! Coming soon

I have been rummaging in my stash of stuff I  accumulated throughout the years. These plastic earrings came in a big bag of broken costume jewellery and beads I once bought in a thrift store. It had just come in and the lady was somewhat relieved when I offered to buy the whole bag. It saved her from going through the whole thing and separating the good from the bad. I have been in two minds about what to do with those big yellow plastic circles. When in doubt : keep it simple. So I covered them in crochet to give ’em a brand new look. I have three pairs. Coming to my shop soon !

earrings crochet earrings

recycled crochet earrings

recycled crochet earrings

What Poppy wore. (15/05/2013)

recent find

Poppy Louise is wearing : culottes (Quincy) found in a thriftstore
longsleeved tee (mambo tango)
sleeveless sweater (slightly pimped thriftstore find)

Poppy wearing trhiftstore find

Poppy getting ready for school

Poppy getting ready for school